Ascent Meditech Limited, a leading player in Orthopedic Soft Goods, mobility, wound-care and healthcare products, has appointed Hrithik Roshan as the brand ambassador for their flagship brand Flamingo.
While Flamingo products under the Orthopaedic and Healthcare segments cater to the various musculoskeletal and lifestyle-related disorders respectively, the focus of products under the Mobility and Wound segments is directed towards mobility impairment and wound care.
“We are proud that Hrithik Roshan has been an avid user of our products and his complete trust and faith in Flamingo products nurtured over decades of research and development. Flamingo products are suitable across all age groups from children to senior citizens,” stated Mr. Rajiv Mistry, Founder and Managing Director, Ascent Meditech Ltd.
Hrithik Roshan unveiled the teaser of a new consumer awareness campaign titled An Aid For A New Life marking his brand endorsement of Flamingo Orthopedic soft goods, mobility, wound-care and healthcare products.
“Life is all about one journey to the other; one goal or milestone after the other as we chase our dreams. We persevere with our passion, determination, stubbornness, hard work and self-belief. My new slice-of-life TVC is an ode to those achievers who battle physical and psychological discomfort to keep going. For 27 years, Flamingo has been offering people the right kind of relief and support to help them realize their dreams and desires.” stated Hrithik Roshan, who is happy to be a part of the Ascent Meditech Limited family.
As far as his films are concerned, well, Hrithik is busy shooting Siddharth Anand’s yet untitled project, which will bring Tiger Shroff and him together onscreen for the first time. This film is being produced by the Yash Raj Films (YRF) and it also stars Vaani Kapoor.
Also up for release is Super 30. The film stars Virendra Saxena, Mrunal Thakur, Nandish Singh, Pankaj Tripathi, Amit Sadh along with Hrithik Roshan. The film is based on the life of mathematician Anand Kumar and is set for a July 26, 2019 release.