Just like Thugs Of Hindostan, Kalank too has started their digital campaign by unveiling the characters of their film one by one.

The first poster reveals Zafar, Varun Dhawan's character in Kalank. Zafar looks intense, has fire in his eye and means business. Apparently, Varan has stepped out of his comfort zone to get into the character of Zafar. He had been working out late at night in the gym to get the perfect physique for the character.

"It's been a hell of a journey playing this gem of a character. So guys, meet Zafar," Varun wrote in a Twitter post.

"Presenting Varun Dhawan as Zafar! He flirts with life and danger! Men Of Kalank." this is what co-producer Karan Johar captioned the poster.

Karan Johar, who is co-producing this film with Sajid Nadiadwala, in his Wednesday post had written that Kalank was filming that was born in his heart and mind 15 years ago. A film he passionately believes in and this is the last film his father, Yash Johar and he worked on before he left him.

"Kalank was his dream to see this film come through. I couldn't fulfil his dream then. My spirit was broken, but today his wish has found a relationship with celluloid. The story of turbulent relationships and eternal love has found a voice. The film has been woven, nurtured and visualised by Abhishek Verma and the film Is Kalank!! Set in the 40?s but it?s heart lives on. Tomorrow the journey begins. I am excited, anxious and emotional about this one. I do hope you join us on our path to undying love.? wrote Karan in an emotional post.

Besides Varan Dhawan, the film also stars Alia Bhatt, Madhuri Dixit, Sanjay Dutt, Sonakshi Sinha, Aditya Roy Kapur and others. Madhuri Dixit was signed for Kalank after Sridevi's death, who was originally supposed to star opposite Sanjay Dutt.

Set in the 1940s, Kalank was a film is a period drama and is being directed by Abhishek Varman who has earlier helmed 2 States (2014). Karan Johar's father, the late Yash Johar, was supposed to produce Kalank but the film was shelved after pre-production.